Frequently asked questions

No. Builders give you a site and leave the hard part — getting found — to you. We treat the build as day one, then work daily to get you found on Google and win more customers. You're buying customers, not a website.

No — that's the whole point. SEO is the work other builders quietly leave to you, which is why most small-business sites never get found. We handle it for you, every day, so you never have to become a web expert or learn what "SEO" even means. You run your business; we work on getting you found.

Maybe not — and most owners have no idea either way. The free audit tells you in about 30 seconds. We read your site the way Google and AI do, pull real search data, and show you in plain English whether you're showing up, what you're showing up for, where customers are slipping past, and the first things to fix. No jargon, no commitment, no card — just a clear picture of where you stand before you decide anything.

Yes, it's free. You do not need to enter credit card details. No catch. It takes about 30 seconds.

Yes. We rebuild what matters, keep the content that's working, and add the structure that actually helps you get found. You preview it, change anything you want, and only publish when you're happy.

The rebuild itself takes minutes. You'll see it and can edit it before you publish — and you only go live when you're happy.

Yes, whenever you like. You start by picking from a few directions, and nothing goes live until you approve it — so you're in control from the first preview. After that, changing anything is just as easy: you don't fiddle with templates or fight with tools like the usual builders. You tell 118 what you want in plain English — "add a booking button," "change my opening hours," "make the homepage photo bigger" — and 118 makes the change for you. No design skills needed, ever.

Use our tool to re-point your domain to the new site — that's what makes customers find the new site at the web address they already know (and it keeps the history Google has built up for you). It's a guided, done-for-you step, not a technical chore.

When you log in to Google Analytics with your email, it does two things. First, it lets us see what's actually happening on your site, so we can use real data to guide the daily work and focus on what brings you the most customers. Second, it switches on your numbers so you can ask 118 "how's my customer growth doing?" any time. We'll read the analytics for you and explain in plain English what's working — you never have to learn or interpret them yourself. You watch your business grow; we handle the data and act on it.

The site keeps getting attention: content, fixes, improvements and search work continue in the background.